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AI UGC videos

Make an AI UGC video in AutoReel: pick a creator and voice, write the script, add your product and get a lip-synced talking video with captions.

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An AI UGC video is a creator talking to camera about your product, the way real customers do on TikTok and Reels. AutoReel writes or takes your script, turns it into a voiceover, animates the creator's face in sync with it and adds captions.

What you need

  • A creator. One of the stock creators, one you generated, or your own custom creator. See creators and voices.
  • A voice. Any stock voice. A creator can have a default voice so this is filled in for you.
  • A script. What the creator says. Write it yourself or click Write with AI.
  • Optionally, your product. A product photo and a line of text for the closing card.

Step by step

  1. Go to Create → AI UGC video (or open a UGC template).
  2. Pick the creator. A front-facing portrait with good light gives the most natural result.
  3. Write the script. Aim for one idea: the problem, your product, the result, where to get it. The assistant can write it from a short brief in a tone you choose (casual, bold, funny, educational, premium, urgent or heartfelt) for TikTok, Reels or Shorts, at 15, 30, 45 or 60 seconds, and give you several variations to choose from.
  4. Choose the voice and the avatar model. Preview voices before you pick.
  5. Captions. Pick a style (bold pop, karaoke, boxed, minimal or headline) and where they sit.
  6. End card and music. Add your product photo and a short line like "Shop now", and a music track if you want one.
  7. Check the estimate and click Generate.

What happens next

The build runs two model steps: the voiceover (text to speech), then the talking video (the creator's portrait plus the voiceover). Then AutoReel times the captions to the voice, adds the end card and music, and opens the reel in the editor.

The talking-video step is priced by the length of the voiceover, which is estimated from your script before it exists, so longer scripts cost more.

Tips

  • Hook first. The first sentence decides whether people keep watching. Lead with the problem or a bold claim, not your brand name.
  • Write for the ear. Short sentences, contractions, one idea per sentence.
  • Be honest about AI. Don't present an AI creator as a real customer. Platforms ask you to label realistic AI-generated content; see the acceptable use policy.
  • Test hooks. Make two or three versions with different first lines and compare them in analytics.

More ideas in AI UGC ads: a practical guide.

Still stuck? Email [email protected] and a person will get back to you.